Last Updated: March 2026 — New York, NY
Here’s what you need to know about New York, NY stockbroker Edward J. Rudiger Jr.:
- Name: Edward Joseph Rudiger Jr.
- Current Employer: Reid & Rudiger LLC — CEO and Registered Representative (since March 1998)
- Prior Firms:
- Nichols, Safina, Lerner & Co. Inc. (New York, NY) — 11/1994–01/1998
- Gruntal & Co. Incorporated (New York, NY) — 07/1992–10/1994
- Other Business Affiliations:
- Panache Holdings LLC — Founder and Managing Member (non-investment related)
- KEW2018 LLC — management role in a non-investment business
- 508 Coconut LLC — real estate holding company (Florida)
- Property Play LLC — real estate holding company (Florida)
- CRD number: 2118724
- Stockbroker / Financial Advisor: Yes — FINRA-registered General Securities Representative and Principal
- Can Broker be Sued in FINRA: Yes
- Sanctioned by Securities Regulators: Yes — subject of a pending FINRA regulatory complaint
- Discloses Outstanding Liens: Yes
- Highest Award or Settlement: $700,000
- Current Customer Dispute Seeks Total Damages of: $597,483
If you’ve sustained damages from Mr. Rudiger, discuss your case with experienced investment fraud lawyer Bob Rex at (877) 224-3199 for a free consultation.
Did You Lose Money With Edward Rudiger As Your Stockbroker? FINRA Alleges Churning
Edward J. Rudiger Jr. has been named in numerous customer disputes and a pending regulatory enforcement action alleging excessive trading, excessive commissions and unsuitable recommendations.
FINRA alleges Reid and Edward Rudiger maximized their own financial benefit at the expense of their customers. In March 2026, FINRA initiated a regulatory action (Docket No. 2019060647601) alleging that Rudiger and another associated broker engaged in churning and excessive trading in customer accounts while associated with Reid & Rudiger LLC. The complaint alleges they recommended a high-volume market-timing strategy involving frequent purchases and sales of equities, often using margin. According to the allegations, the strategy generated $548,566 in costs (including $499,251.80 in commissions) and caused customers to incur $1,104,850 in realized losses. The regulator further alleges violations of Section 10(b) of the Securities Exchange Act, SEC Rule 10b-5, SEC Regulation Best Interest (Rule 15l-1), and FINRA Rules 2111 and 2010 relating to unsuitable recommendations and excessive trading. FINRA v Reid & Rudiger LLC, Edward Rudiger, Jr. , Clifford R. Reid, Kelli A. Mezzatesta, and Marc Harrison, Disciplinary Proceeding 2019060647601
Rudiger has also been involved in multiple customer disputes.
In June 2019, a FINRA arbitration (Case No. 19-01541) alleged fraud, misrepresentation, negligence, breach of fiduciary duty, and other claims tied to investment recommendations. The claimant sought $1,133,737, and the arbitration panel ultimately awarded $98,666 in compensatory damages, plus attorney’s fees and costs.
More recently, May 2024, a customer filed a FINRA arbitration (Case No. 24-00961) alleging unsuitable investment recommendations and negligence involving equity securities. The claim seeks $597,483 and is currently pending.
Additional disputes over the years have included allegations of unauthorized trading, excessive commissions, breach of fiduciary duty, and unsuitable recommendations, some of which resulted in settlements ranging from $6,000 to $65,000 and larger matters involving promissory-note investments that settled for hundreds of thousands of dollars.
What is Excessive Trading (Churning)?
Churning According to U.S. Securities and Exchange Commission (SEC)
Other Investigations Involving Churning
Allegations of Broker Misconduct Against Edward J. Rudiger Jr.
- Unsuitability — recommending investments or trading strategies inconsistent with a customer’s investment profile may violate FINRA Rule 2111 (Suitability) and SEC Regulation Best Interest (Rule 15l-1).
- Breach of Fiduciary Duty — allegations that the broker placed his own financial interests ahead of those of clients.
- Fraud — misleading statements or deceptive conduct in connection with securities transactions can violate Section 10(b) of the Securities Exchange Act and Rule 10b-5, as well as FINRA Rule 2020.
- Unauthorized Trading — executing transactions without client approval may violate FINRA Rule 3260 (Discretionary Accounts) and FINRA Rule 2010, which requires brokers to observe high standards of commercial honor.
- Excessive Trading– Churning
Who is Reid & Rudiger LLC ?
According to their website, Reid & Rudiger is “a research-generated botique broker buiding lasting and meaningful relationships with our clients since 1999.” Their offices are located at 40 Wall Street, New York, NY. Cliford Reid is a co-founder with 29 years experience and ‘is instrumental in client development for the firm’ according to their website. Edward J. Rudiger, Jr. is also a co-founder with 28 in the business and has served as company CCO and CEO. Marc Harrison, also a co-founder, is the Chief Investment Strategist.
Recover Your Investment Losses Now With Rex Securities Law
Investigation of Reid & Rudiger Broker Clifford Reid
If you have suffered investment losses in an account handled by Edward J. Rudiger Jr, contact us for a complimentary consultation with an experienced securities lawyer to learn how you may be able to recover damages through FINRA arbitration.
With offices in Boca Raton, FL, and Austin, TX, stockbroker fraud attorney Bob Rex provides representation to investors nationwide who are seeking recovery of investment losses due to the negligence or fraud of stockbrokers, financial advisors, and broker-dealers.
If you have questions about how your account has been handled, call (877) 224-3199 to speak with an experienced securities attorney at no cost to you.
Most cases are handled on a contingent fee basis, meaning that you do not pay legal fees unless we are successful.